Emerge
Initial pitchwork concepts for new entrant into the competitive stimulation/energy drinks market from Canadian beverage maker Cotts.
Brief: To give pitching agency a 'seat at the table' for the full creative pitch by showing understanding of the brand and market sector.
Pitch was eventually won and business awarded to LNS.
Media: None, conceptual press executions.
Agency: The Late Night Salon
Copywriter,conceptualiser: Paul Kardasz
Art Director: Victoria Jaymes
Media: None, conceptual press executions.
Agency: The Late Night Salon
Copywriter,conceptualiser: Paul Kardasz
Art Director: Victoria Jaymes
