Warwick Castle, Mecca Bingo and Lo Light Radio Commercials
Brief: Create 30 and 40 sec radio spots to run on local commercial radio stations
Media: Radio
Agency: BMP Countrywide
Copywriter: Paul Kardasz
Art Director: N/A
Recording Studio: Saunders & Gordon
Brief: Create 30 and 40 sec radio spots to run on local commercial radio stations
Media: Radio
Agency: BMP Countrywide
Copywriter: Paul Kardasz
Art Director: N/A
Recording Studio: Saunders & Gordon
Warwick Castle
Task was to create a series of 30 and 40 sec radio spots to promote specific events being staged at Warwick Castle and set to run in the weeks preceding peak visitor times at Easter, Half-term and the summer holidays.
'Turnips' 40sec
V/O - Tim McInnerny
'Password' 40sec
V/O - N/A
V/O - N/A
'Arms and Armour 1' 40sec
V/O Stephen Greif
'Arms and Armour 2' 30sec
V/O - Stephen Greif
V/O - Stephen Greif
'Duelling' 40sec
V/O - Martin Shaw
'Jousting' 30sec
V/O - Stephen Greif
Mecca Bingo
Task was to create 30sec spots to encourage customers to sign up for membership to new Mecca clubs opening in their area.
'Magician' 30sec
V/O - N/A
'Aladdin' 30sec
V/O - Mark Arden & Stephen Frost
'Reindeer' 30sec
V/O - Mark Arden & Stephen Frost
LO Light
Task was to create 30sec spot to support TV launch of new 'light' chocolate bar that only contained 99 calories per bar.
'Lo Light' 30sec
V/O - Kate Robbins